Tag Archives: search engine

Monday, 28 June 2010

3 Reasons Why Bing Delivers Better PPC Results Than Google AdWords

In our last blog post, we revealed that DemandResults has reaped a 54.5% lower cost-per-conversion ratios in Microsoft AdCenter than Google AdWords in our head-to-head tests.

Posted in Customer Relationship Management (CRM), Industry News, Pay-Per-Click Advertising (PPC), Search Marketing (SEM) | Also tagged AdWords, Bing, google, sem | 1 Comment

Wednesday, 14 April 2010

How Site Speed Affects Google Search Ranking

By William Tyree

After at least a year of public discussion, Google officially announced that site speed – roughly defined as page load time – is a part of Google’s search algorithm. Our clients are already asking us how this change will affect their search ranking, and whether it’s something they should pay attention to.

Posted in Industry News, SEO & Marketing Tools, Search Engine Optimization (SEO) | Also tagged google, SEO, site speed | 1 Comment

Monday, 12 April 2010

How Social Search is Predicting the Future of the Box Office

By William Tyree

For years, search marketers have been utilizing search data trends to make predictions that help calculate the probability that certain marketing messages might connect with audiences. As one small example, you have no doubt noticed an increase in Fortune 500 companies using the term “Cloud Computing” as of late.

Posted in Industry News, Reputation Management, Reputation Monitoring, Search Engine Optimization (SEO), Social Media Marketing, Social Media Optimization (SMO) | Also tagged google, Marketing, SEO, SMO, Social Media, Social Media Optimization, social networking, twitter | Leave a comment

Friday, 29 January 2010

Bing Continues to Grow Market Share Ahead of Yahoo Partnership

By William Tyree

ccording to Comscore data for December 2009, upstart search engine Bing continued to grow market share at the end of last year. Bing searches were up 70% from Microsoft’s previous product, LiveSearch, a year earlier.

Posted in Industry News, Search Engine Optimization (SEO) | Also tagged Bing, google, Yahoo | Leave a comment

Thursday, 28 January 2010

Salesforce Cites SEO for Salesforce App in Best Practice Whitepaper

By William Tyree

Back in November, just before the Dreamforce conference, DemandResults launched our answer to that fundamental question – SEO for Salesforce, a highly configurable Salesforce.com app that enables companies to track which organic keywords convert to leads, opportunities and sales.

Posted in B2B Lead Generation, Industry News, Lead Generation, SEO & Marketing Tools, SalesForce Apps, Search Engine Optimization (SEO), Search Marketing (SEM) | Also tagged apps, B2B, Cloud, google, Marketing, SalesForce.com, search, sem, SEO | Leave a comment

Saturday, 09 January 2010

Bing Sends Mixed Signals on Directory Indexation and NoFollow Rules

By William Tyree

In a Bing community forum for Web publishers this week, a community member asked what he should do to get Bing to index his site pages more quickly. Program Manager Brett Yount verified an answer that advised community members to create backlinks to the Web site from sites that are indexed daily.

Posted in Industry News, Search Engine Optimization (SEO) | Also tagged Bing, google, Marketing, SEO, Social Media, Yahoo | Leave a comment

Wednesday, 23 December 2009

DemandResults, Appirio Featured at Dreamforce

By William Tyree

The cloud computing revolution proved to be mightier than the poor economy once again this year, as the DemandResults team joined a record 19,000 Dreamforce attendees in San Francisco. The scale and production quality of the event was once again taken up a notch, with sessions sprawling to new areas of Moscone Center and overflow rooms at surrounding hotels. Luminaries joining Salesforce CEO Mark Benihoff onstage included General Colin Powell, San Francisco Mayor Gavin Newsom and the Black Crowes.

Posted in B2B Lead Generation, Customer Relationship Management (CRM), Industry News, Public Relations (PR), Search Engine Optimization (SEO), Search Marketing (SEM), Social Media Marketing | Also tagged Cloud, Marketing, SalesForce.com, search, sem, Social Media | Leave a comment

Tuesday, 08 December 2009

Will Google’s Personalized Search Results be Bad for Startups?

By William Tyree

Ever have the feeling you’re being followed? You aren’t imagining things. Google is keeping a record of your online search history, and as a result, you’ll likely never experience Google in the same way as anyone else again.

Posted in Industry News, Lead Generation, SEO & Marketing Tools, Search Engine Optimization (SEO), Search Marketing (SEM) | Also tagged google, Marketing, search, sem, SEO | Leave a comment

Monday, 07 December 2009

Bing Maps Apps Creates a New Ad Frontier

By William Tyree

Available at http://www.bing.com/maps/explore/, the Map Apps feature adds a dazzling array of searchable restaurants, businesses, hotels, traffic and neighborhood information. The architecture is highly browsable, allowing quick access to information in a highly appealing format.