Tag Archives: Marketing
Monday, 01 February 2010
3 Strategies for Effective Marketing Automation Deployments
Last month, DemandResults sent a team of CRM and marketing automation specialists to Dallas to meet a sales team consisting of approximately 100 B2B software reps and 20 sales engineers. Our primary mission: introduce and train the company’s sales team in the use of a powerful set of marketing automation tools that would transform the way that they do business.
Thursday, 28 January 2010
Salesforce Cites SEO for Salesforce App in Best Practice Whitepaper
Back in November, just before the Dreamforce conference, DemandResults launched our answer to that fundamental question – SEO for Salesforce, a highly configurable Salesforce.com app that enables companies to track which organic keywords convert to leads, opportunities and sales.
Saturday, 09 January 2010
Bing Sends Mixed Signals on Directory Indexation and NoFollow Rules
In a Bing community forum for Web publishers this week, a community member asked what he should do to get Bing to index his site pages more quickly. Program Manager Brett Yount verified an answer that advised community members to create backlinks to the Web site from sites that are indexed daily.
Posted in Industry News, Search Engine Optimization (SEO) Also tagged Bing, google, search engine, SEO, Social Media, Yahoo Leave a comment
Monday, 14 December 2009
DemandResults, Appirio Featured at Dreamforce
The cloud computing revolution proved to be mightier than the poor economy once again this year, as the DemandResults team joined a record 19,000 Dreamforce attendees in San Francisco. The scale and production quality of the event was once again taken up a notch, with sessions sprawling to new areas of Moscone Center and overflow rooms at surrounding hotels. Luminaries joining Salesforce CEO Mark Benihoff onstage included General Colin Powell, San Francisco Mayor Gavin Newsom and the Black Crowes.
Tuesday, 08 December 2009
Will Google’s Personalized Search Results be Bad for Startups?
Ever have the feeling you’re being followed? You aren’t imagining things. Google is keeping a record of your online search history, and as a result, you’ll likely never experience Google in the same way as anyone else again.
Posted in Industry News, Lead Generation, SEO & Marketing Tools, Search Engine Optimization (SEO), Search Marketing (SEM) Also tagged google, search, search engine, sem, SEO Leave a comment
Tuesday, 20 October 2009
What Google’s Sidewiki Means for Corporate Reputation Management – Part II
In our last post, we discussed how Google's Sidewiki launch has sent corporate anxiety regarding brand management and PR off the charts. Today we’ll offer some tips for managing and monitoring Sidewiki.
Posted in Customer Relationship Management (CRM), Public Relations (PR), Reputation Management, Reputation Monitoring Also tagged google, search engine, sem, SEO Leave a comment
Saturday, 17 October 2009
What Google’s Sidewiki Means for Corporate Reputation Management – Part I
“You are surrounded. Come out with your hands up. We are in complete control of your brand. Resistance is futile.”
No, this isn’t a direct quote from a legion of tech-savvy consumers. But it expresses the fears of businesses everywhere since Google debuted Sidewiki as a part of its browser toolbar several weeks ago.



Social Media Optimization: Facebook Pages Now More Important than Ever in Google Search