Tag Archives: LinkedIn

Tuesday, 01 June 2010

How to Deal with Customer Angst in Social Media Channels

In the previous blog, I discuss the new book and site, Business Model Generation. One fundamental question that the book asks repeatedly is this: How do our Customer Segments want to be reached?

Posted in Customer Relationship Management (CRM), Lead Generation, Public Relations (PR), Reputation Management, Reputation Monitoring, Social Media Marketing, Social Media Optimization (SMO) | Also tagged blog, Business Development, Business Model, google, Marketing, SEO, SMO, Social Media, Social Media Optimization, social networking, twitter | Leave a comment

Wednesday, 31 March 2010

How to Create a Company Social Media Policy

By William Tyree

Despite the massive investment in social media underway by most consumer brands and service-based businesses, most are still struggling in regards to their own employees’ use of networks such as LinkedIn, Facebook and Twitter. The lack of comfort with employee use of social media is such that many companies completely ban use from the workplace. This is utterly foolish.

Posted in Customer Relationship Management (CRM), Public Relations (PR), Reputation Management, Reputation Monitoring, Social Media Marketing, Social Media Optimization (SMO) | Also tagged Facebook, Marketing, Social Media, Social Media Optimization, social networking, twitter | Leave a comment

Tuesday, 31 March 2009

LinkedIn Platform-as-a-Service Group (PaaS) Reaches 1,000 Member Mark

By William Tyree

DemandResults is celebrating 1,000 members in its Platform-as-a-Service (PaaS) Group on LinkedIn. The group is a highly active collection of business leaders, executives and decision makers working on different aspects of Platform-as-a-Service (PaaS), including Software-as-a-Service (SaaS), and Enterprise Service-Oriented Architecture (enterprise SOA).

Posted in Social Media Marketing | Also tagged paas | Leave a comment