Tag Archives: CRM

Monday, 01 February 2010

3 Strategies for Effective Marketing Automation Deployments

By William Tyree

Last month, DemandResults sent a team of CRM and marketing automation specialists to Dallas to meet a sales team consisting of approximately 100 B2B software reps and 20 sales engineers. Our primary mission: introduce and train the company’s sales team in the use of a powerful set of marketing automation tools that would transform the way that they do business.

Posted in Customer Relationship Management (CRM), Marketing Automation | Also tagged Evidence Based Marketing, Marketing, Marketing Automation, Marketo, SalesForce.com | Leave a comment

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Howard A. Brown, MFT Founder and CEO
Howard Brown is a serial entrepreneur and a widely recognized marketing and technology expert with broad experience leading all facets of cross-channel marketing.
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William Tyree VP, Marketing
William Tyree is a Web marketing strategist with a proven track record in SEO, social media optimization, paid search, marketing automation and lead generation. His work has spanned several industries, including food and beverage, B2B software, travel, pets, healthcare, large nonprofit, government and entertainment.

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